News / Read our Business Plan for 2021-24

Read our Business Plan for 2021-24

We recently finalised and published our latest business plan, which lays out the purpose and direction of Findhorn Bay Arts and its creative programme and ambitions for the next four years.

The Executive Summary follows – and the full business plan can be downloaded below.

Executive Summary

This business plan lays out the purpose and direction of Findhorn Bay Arts and its creative programme and ambitions for 2021 – 2024.

Since 2012, Findhorn Bay Arts has been ‘making creative things happen’ in Moray and beyond. An award-winning creative producer of cultural events and activities, our work is rooted in the communities of Moray. We strive to create high-quality and accessible cultural experiences, including the biennial Findhorn Bay Arts Festival. We have established a year-round programme for people of all ages and abilities and our work has been a driver to the rise of tourism in the area contributing around £800,000 to the local economy.

Over the last nine years, we have forged strong partnerships with funders, stakeholders, artists, and creative practitioners and, most of all, our local communities. Our partners are wide-ranging and include community groups, Moray Council, Moray Community Planning Partnership, Moray Speyside Tourism, VisitScotland, Creative Scotland, Highlands and Islands Enterprise, and The Scottish Government.

On a regional and national level, we have won awards for playing a major part in the community and creative regeneration of our area as well as winning awards for our contribution to the cultural sector.

We will continue to encourage access to and participation in our activities from as wide a constituency as possible within the areas that we work – and are committed to removing any barriers to this or identifying ways to proactively connect with groups and individuals that may find it harder to be involved.

Over the next four years, we will continue to produce and programme quality events within our annual activities including two Findhorn Bay Festivals in 2022 and 2024.

This will also take in our creative learning programme which offers our local communities participatory opportunities that are accessible, inclusive, and empowering for people of all ages and abilities, and our Residency and Commissions programme that offers artists and creative practitioners exciting new opportunities to make work in and with Moray communities.

Overall, this business plan ignites our passion to celebrate and promote Moray as a place of outstanding arts and culture as well as attributing to make the area a better place to live, work and visit.

Board of Directors, Findhorn Bay Arts

Related Project

This project doesn't currently have any listings. Check back soon, or follow us online to be the first to find out about our activities.

More News & Blogs

A champion of arts and culture has been awarded an MBE in recognition of her service to Moray. Nearly 14 years after founding producer of cultural events and activities, Findhorn Bay Arts, Kresanna Aigner is thrilled to be included in the New Year’s Honours List. She said: “I am deeply honoured. It reflects not just my own work, but the dedication, creativity and belief of the artists, colleagues, volunteers, partners and communities who have shaped Findhorn Bay Arts. “This recognition belongs to everyone who believes that high-quality culture matters, that rural places deserve ambitious creative opportunities, and that the arts can connect people, strengthen communities, and open up possibilities.
Thanks to the support of Findhorn Bay Arts, I (Paige Harvey, Marketing and Community Lead at Findhorn Bay Arts) had the fantastic opportunity to attend this year’s (2025) Arts Marketing Association (AMA) Conference in Edinburgh at the International Conference Centre
Take a look at our 2024 Annual Report – a fantastic year of inspiring projects, including the success of our 5th Findhorn Bay Festival